Article | Yodo1 https://www.yodo1.com Mobile Game Growth Simplified. Thu, 01 May 2025 13:49:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.yodo1.com/wp-content/uploads/2022/11/cropped-yodo1_favicon-32x32.png Article | Yodo1 https://www.yodo1.com 32 32 Epic Dragonheir x Dungeons & Dragons crossover continues in China’s mobile market​ https://www.yodo1.com/epic-dragonheir-x-dungeons-dragons-crossover-continues-in-chinas-mobile-market/ Thu, 01 May 2025 10:30:00 +0000 https://www.yodo1.com/?p=42124 Epic Dragonheir x Dungeons & Dragons crossover continues in China’s mobile market The die is cast again! The epic fantasy collaboration that rocked the Chinese mobile gaming market is back for another adventure. Powered by Yodo1 Licensing, Tencent and Wizards of the Coast are continuing...

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Epic Dragonheir x Dungeons & Dragons crossover continues in China's mobile market

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The die is cast again! The epic fantasy collaboration that rocked the Chinese mobile gaming market is back for another adventure.

Powered by Yodo1 Licensing, Tencent and Wizards of the Coast are continuing their IP partnership to forge another experience for Dragonheir: Silent Gods and Dungeons & Dragons (D&D) fans in China. Players will get return to the game for another thrilling quest from May 1st to May 28th.

This is the second Dragonheir IP event, featuring Dungeons & Dragons characters, to make it to players in China. The first event brought legendary character Drizzt Do’Urden to the game, while this new epic unveils an entirely new and more spellbinding challenge: helping famed wizard Elminster defeat a dangerous lich.

Yodo1 Licensing first brought together Dragonheir and D&D in 2023, launching to widespread success across global markets. The collab includes D&D characters, themed storylines, dice skins, Avatar frames, in-game items, and map building.

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Dragonheir levels up with a magical crossover event

In this second IP crossover event, Dragonheir raises the stakes and amps up the sorcery. Players learn that the Child of Chaos, whose power now dwells within the

player character, once tried to summon an army of fallen dragons to decimate Adenthia. Many years later, the Order Penultima, ardent followers of the Child of Chaos, plan for his return.

The action kicks off when the player encounters the famed wizard Elminster Aumar, one of the first characters to be developed for the Forgotten Realms campaign setting and discovers that the banished lich (undead sorcerers often featuring as villains in fantasy gaming) Sammaster plans to revive Adenthia’s dragons and attain immeasurable power.

Battles and intrigue ensue, with the epic story culminating in the player character achieving new levels of power for the next instalment of the IP crossover saga.

The event will feature similar mechanics, but bring in new dice skins, Avatar frames, in-game items, and map building options, along with the Elminster team up.

Watch the official Dragonheir x D&D trailer

In this thunderous trailer for Dragonheir’s second D&D event, watch Elminster blink to a nightmarish landscape and summon magical lightning to battle eldritch horrors. The trailer brings Elminster face to face with Sammaster, his former pupil and a powerful undead mage, and his terrifying dracolich.

Experience Dragonheir's highest-stakes IP event yet as a player

Want to join Elminster on his quest to uncover the secrets of the Child of Chaos and defeat Sammaster before he can raise an army of undead dragons?

Audiences in China can log into the game now and team up with one of the most powerful wizards in D&D lore from May 1st. Download Dragonheir: Silent Gods now: 

iOS & Android: https://dragon.qq.com/zlkdatasys/mct/d/play.shtml 

PC: https://www.wegame.com.cn/store/2002164/Dragonheir_Silent_Gods

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Forge lasting IP partnerships to secure your mobile game’s legacy

Have you built a successful game yet feel stuck trying to scale? IP partnerships and crossover events reignite your player base and bring in new audiences from beyond your regular addressable markets.

Partner with Yodo1 Licensing to access top-tier IPs, work with established brands in gaming and entertainment, and licensing the perfectly matched IP to grow your game. Get our free IP licensing playbook for the full rundown of how we can level you up. 

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Epic Dragonheir x Dungeons & Dragons crossover continues in China’s mobile market​
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The post Epic Dragonheir x Dungeons & Dragons crossover continues in China’s mobile market​ first appeared on Yodo1.

]]> Raid Rush x Terminator 2: Judgment Day: A Sci-Fi Crossover Powered by Yodo1 https://www.yodo1.com/raid-rush-x-terminator-2-judgment-day-a-sci-fi-crossover-powered-by-yodo1/ Thu, 01 May 2025 10:00:00 +0000 https://www.yodo1.com/?p=42187 Raid Rush x Terminator 2: Judgment Day: A sci-fi crossover powered by Yodo1 Licensing This collaboration was powered by Yodo1STUDIOCANAL holds worldwide licensing rights for Terminator 2: Judgment Day Come with us if you want to play. In a bid...

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Raid Rush x Terminator 2: Judgment Day: A sci-fi crossover powered by Yodo1 Licensing

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This collaboration was powered by Yodo1
STUDIOCANAL holds worldwide licensing rights for Terminator 2: Judgment Day

Come with us if you want to play. In a bid to leverage classic science fiction and late 80s/early 90s nostalgia, Yodo1 Licensing is bringing Terminator 2: Judgment Day to Panteon’s tower defense strategy game Raid Rush.

From May 1st to June 30th, Raid Rush players worldwide will get to experience an exclusive new story from the Terminator 2: Judgment Day universe. Raid Rush is already an industry leader in the strategy genre of the mobile market, and the move to weaving this iconic IP into the game and its lore will keep current players more engaged and excite brand new audiences.

The crossover story, powered by Yodo1 Licensing, will trigger in Raid Rush’s exclusive seasonal events: Judgment Day Roll and Terminator Fortune, and consist of 21 epic episodes.

Read on for a breakdown of the Raid Rush x Terminator 2: Judgment Day IP partnership and why Yodo1’s play to bring together Panteon and STUDIOCANAL is a winning collaboration strategy.

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What to expect from the Raid Rush x Terminator 2: Judgment Day collaboration

  • Players will experience a full-scale assault on Raid Rush Universe with playable characters, tower units, weapons, and vehicles from the Terminator 2: Judgment Day franchise.
  • STUDIOCANAL will bring three of the most iconic heroes from science fiction cinema to the game: Sarah Connor, John Connor, and T-800.
  • The crossover event will include game-changing rewards over two exclusive seasonal events, including packages and add-ons.
  • Score daily login bonuses and exclusive deals throughout.

Skynet invades Raid Rush Universe

To create the right story and tone to match Raid Rush’s established universe and mechanics, Yodo1 Licensing helped guide the IP partners toward a shared universe experience.

Raid Rush is a high-octane strategy game set in a science fiction universe, making it a great match for Terminator 2: Judgment Day’s simple yet resonant story of good vs. evil, human vs. machine, and uniting against a nearly invincible enemy.

In the crossover story, Skynet discovers Raid Rush Universe and uses its advanced technology to devise a crushing blow to the human Resistance. John Connor uncovers these plans and sends reprogrammed T-800 Terminator to defend the game Universe.

However, a T-1000, the liquid metal antagonist, brings Sarah Connor and a younger John to Raid Rush Universe.

What follows is an epic addition to Terminator 2: Judgment Day that gives players the chance to play unique campaigns as iconic characters like John Connor, Sarah Connor, and the Terminator himself.

Aside from many in-game rewards and extra content, the IP partnership deepens how players relate to Raid Rush.

We sought to make the IP event more than the sum of its parts, but rather a gaming experience that would elevate Raid Rush’s action and Terminator 2: Judgment Day’s legacy without compromising the game’s mechanics or long-held fan nostalgia.

Get the Yodo1 Licensing playbook

Watch the Raid Rush x Terminator 2: Judgment Day official trailer

Come with Yodo1 if you want your IP partnership to live

Every mobile game has its limitations, and partnering with an IP holder is one effective way to expand what’s possible. IP partnerships unlock storytelling and marketing opportunities for your game, to deepen the relationship with existing players and reach completely new audiences.

The trick is finding the right IP for your game and creating a lasting partnership that elevates the game and the brand behind the other creative property. And navigating all the nitty gritty steps from concept to approvals and execution.

Before partnering with Yodo1 Licensing, Raid Rush was eager to explore IP collaborations. Yodo1 Licensing provided expert guidance on supervision and detailed process walkthroughs, empowering Pateon to seamlessly navigate the collaboration.

We also worked closely with both parties to achieve an approval rate of over 85%, bringing a wealth of content from Terminator 2: Judgment Day to the game without significant friction. The goal was to show how powerful these characters and stories could be in the Raid Rush universe and STUDIOCANAL saw the definite value in bringing a novel story to a new medium.

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Join the human Resistance as a player

Want to experience this iconic crossover event and see the fun you can achieve with a well-matched and smooth IP partnership? 

You can log into the game now and play the result now: https://apps.apple.com/us/app/raid-rush-tower-defense-td/id1662335371?mt=8

Terminator 2: Judgment Day, T2, THE TERMINATOR, ENDOSKELETON, and any depiction of Endoskeleton are trademarks of STUDIOCANAL S.A.S. All Rights Reserved. © 2025 STUDIOCANAL S.A.S. ® All Rights Reserved.

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